Image of the week
Communicators of all countries, unite!
15 Oct 2018
ITER is a fascinating story to tell—how it began and how it developed, the challenges it has never ceased to face, the awe its infrastructure and components inspire, the way it pushes technology to the limits of what is feasible ...
Turning hard science and complex technology into palatable items—this is the daily preoccupation of the "One ITER" communicators in the ITER Organization and Domestic Agencies.
Telling the ITER story, keeping stakeholders and the public informed of the project's progress, is the mission of the "ITER Communicators." At ITER Headquarters in France and in every Domestic Agency, one of the daily preoccupations is to turn hard science and complex technology into palatable items—news articles, videos, animations, exhibits, etc.
Whether based in Asia, Europe or America, the ITER Communicators are in constant touch. However, once a year they feel the need to get together at ITER Headquarters to share experience, discuss strategy and seek a mutual understanding of respective challenges.
The annual meeting on 8-9 October was particularly fruitful. "Pecha Kucha" presentations (a slick and swift format based on a set of 20 slides, each shown for 20 seconds), informal discussions, and workshops contributed to reinforcing the "One ITER" approach that is essential for communicating ITER.